program objectives | The following priorities and specific objectives were developed as part of the program:
- P1: More cooperating cross-border regions and development of joint services
- SO 1.1: Enhance efficient public administration by promoting legal and administrative cooperation and cooperation between citizens, civil society actors and institutions, in particular with a view to resolving legal and other obstacles in border regions
- SO 1.2: Build up mutual trust, in particular by encouraging people-to-people actions
- P2: Jointly and smartly growing businesses
- SO 2.1: Enhancing sustainable growth and competitiveness of SMEs and job creation in SMEs, including by productive investments
- P3: Sustainable and resilient programme area
- SO 3.1: Enhancing protection and preservation of nature, biodiversity, and green infrastructure, including in urban areas, and reducing all forms of pollution
- P4: More accessible and sustainable cross-border tourism experience
- SO 4.1: Enhancing the role of culture and sustainable tourism in economic development, social inclusion and social innovation
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Expected results | The program proposes the following (non-exhaustive list) measures:
P1: More cooperating cross-border regions and development of joint services
- SO 1.1: Enhance efficient public administration by promoting legal and administrative cooperation and cooperation between citizens, civil society actors and institutions, in particular with a view to resolving legal and other obstacles in border regions
- Enhancing the adaption and provision of joint public services through pilot actions that tackle border area obstacles.
- Encouraging the collection and transformation of regional data into (joint) new services.
- Encouraging the regional and local municipality level cross-border cooperation actions through cross-border networks, strategies and pilot actions.
- Pilot actions and implemented solutions for setting up public services.
- Implementing solutions for development needs other than services.
- Compiling cross-border strategies and/or actions plans followed by joint implementation actions.
- SO 1.2: Build up mutual trust, in particular by encouraging people-to-people actions
- Joint education, training and exchange activities.
- Experience exchange trips and events for municipal and NGO staff.
- Improvement of services in border regions, and capacity building for relevant organisations.
- Skills transfer between communities to promote employment.
- Activities aiming at conservation, preservation and adaptation or development of cultural traditions, heritage, cultural events, meetings, etc.
- Joint sports games; training camps, experience exchange of trainers.
P2: Jointly and smartly growing businesses
- SO 2.1: Enhancing sustainable growth and competitiveness of SMEs and job creation in SMEs, including by productive investments
- Clustering, networking, mentoring and practical (joint) training activities for raising the capacity of SMEs to introduce innovation in product development. Implementing the gained knowledge.
- Joint innovation and development in product/service development/improvement (including studies, existing research-based development process, prototyping).
- Joint marketing to reach new export markets, including market research, attending trade fairs etc.
- Development of cross-border cluster cooperation.
- Joint activities for technology and/or green transfer and introducing innovation in SMEs.
- Collaboration and experience exchange in science-industry technology transfer and joint R&D, mapping scientific services and equipment available for companies in Latvia and Estonia, promotion of cross-border knowledge and technology transfer activities.
- Finding and implementing joint digitalization solutions, e.g., taking up new software, data digitation, digital technologies, AI, automation, robotics etc.
P3: Sustainable and resilient programme area
- SO 3.1: Enhancing protection and preservation of nature, biodiversity, and green infrastructure, including in urban areas, and reducing all forms of pollution
- Actions aimed at safeguarding, maintaining and restoring of ecosystems and protection and preservation of cross-border biodiversity and key species.
- Data gathering and data-driven biodiversity monitoring, analysing methods of collecting data, designing, adapting methods.
- Testing in field the best measures for protection and restoration of biotopes in bad status.
- Restoration and management of species and habitats, including re-introduction of species (for example freshwater pearlmussel), and taking into account implementation of Prioritized Action Framework (PAF).
- Tackling invasive alien species including promoting common practices between Estonia and Latvia and increased public awareness.
- Establishment of innovative measures for collecting biomass from semi-natural grasslands, residue of forestry, agriculture (for energy, composting, soil structure improvement, secondary products, etc).
- Small-scale pilot actions in urban areas for preserving biodiversity.
- Innovative and best practice measures to increase pollinator and other native animal species richness in urban areas (biodiversity friendly grass management; insect hotels; hedgehog, bat and bird friendly gardens; ponds), raising awareness about nature-friendly urban green areas.
- Joint actions for tackling the cross-border challenges in the programme area such as pollution in shared water bodies; research on and management cross-border green networks; developing nature objects for recreational purposes and sustainable nature tourism; consideration of biodiversity at different levels of planning; development and implementation of solutions for new infrastructure (animal tunnels, pass ways) to avoid fragmentation of animal populations.
- development and implementation of nature-friendly approaches to manage the sides of roads and railways; creating new buffer zones and managing landscape elements important for species and habitats.
P4: More accessible and sustainable cross-border tourism experience
- SO 4.1: Enhancing the role of culture and sustainable tourism in economic development, social inclusion and social innovation
- Jointly developing sustainable and accessible tourism products and services based on diverse natural and cultural heritage of the programme area, e.g., tourism routes, joint offers, joint brands, etc.
- The physical improvement of existing sites that are of natural or cultural heritage, which are integral components of joint tourism products or services.
- The improvement of the tourism offers, sites, products and services in terms of accessibility to all groups of society, e.g., the elderly, children, families with children and disabled people.
- Marketing of the created products and services, different types of marketing events and activities: media advertising, participation in fairs, visits, etc.
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